ARTICLES

Marketing & Mindset Tips For Photographers

Expert advice for the professional photographer who is serious about building a business they love.

By Heni Fourie July 21, 2025
I didn't expect to learn something about growing my business from nursing a knee injury on a Scottish mountainside, but sometimes the best lessons come from unexpected places.
By Heni Fourie July 4, 2025
Last week, I had an interaction that perfectly captured why so many businesses struggle to build genuine relationships with their audience – and it all started with a LinkedIn connection request.
By Heni Fourie June 26, 2025
This past weekend I was reminded of one of the most common mistakes business owners make when trying to win customers, and this reminder came from our town's first local Pride event of all places.

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